Assign matched accounts and follow-ups
Connect
SPIRITT
ZoomInfoZoomInfo
Find your next account
SPIRITT combines ZoomInfo company, contact, and buying signals into account plans your team can act on. Build prospecting systems that carry the evidence into your CRM and daily sales work.
What you can do with ZoomInfo.
Better account selection
Compare company fit, technology context, and available intent signals before committing sales effort to a target list.
Complete buying groups
Find relevant contacts around each account and expose the roles your existing relationships do not yet cover.
Timely sales action
Connect company news and Scoops to account owners, CRM tasks, and a clear reason for the next conversation.
Works with your other apps.
Get started in three steps.
01
Open your workspace
Start a SPIRITT workspace for account research, territory development, or sales intelligence operations.
02
Connect ZoomInfo
Give SPIRITT access to the ZoomInfo searches and enrichment data available to your account.
03
Delegate an account mission
Share your target market and desired outcome. SPIRITT builds the research system and carries findings into sales work.
Hand over a mission.
Choose a mission. Make it yours.
Put ZoomInfo to work.
Put account intelligence to work
Questions
ZoomInfo, with SPIRITT.
01Which ZoomInfo information can SPIRITT work with?+
SPIRITT can search companies, contacts, news, and Scoops, and enrich company, contact, intent, location, news, Scoop, and technology information. It can inspect available search inputs before building a research workflow, so the mission uses supported criteria rather than assuming every filter exists.
02How does ZoomInfo access affect the mission?+
Connect ZoomInfo with access to the data products your mission needs. Searches and enrichment use the access available to that account. SPIRITT can keep missing records and unavailable signals visible in the research queue instead of interpreting an incomplete result as evidence that an account is unsuitable.
03Can SPIRITT update my CRM from ZoomInfo research?+
Yes. With HubSpot or Salesforce connected, SPIRITT can match researched companies and contacts to CRM records, update designated properties, and create follow-up tasks. ZoomInfo supplies the intelligence; CRM changes happen in the connected CRM under your matching and field ownership rules.
04Can account research keep running as signals change?+
Yes. SPIRITT can schedule company news and Scoop searches, refresh enrichment for a named account list, and compare each run with earlier research. It can maintain a processed-signal history, route meaningful changes to owners, and carry the resulting work into CRM tasks and Slack coordination.
05What could SPIRITT build around ZoomInfo?+
A territory prospecting desk, buying committee map, or account research app can combine ZoomInfo results with your own qualification criteria and CRM history. SPIRITT builds the interface, preserves research dates and record identities, and gives the team actionable views rather than another disconnected company export.
06Is this an outreach sender or an intelligence operation?+
The ZoomInfo actions here focus on search and enrichment, not sending messages or editing ZoomInfo records. SPIRITT turns that intelligence into an operating workflow across your connected systems, including qualified CRM records, owner tasks, meeting preparation, and appropriately scoped follow-up through an email app.